Are they? I can't say that I have years of experience in Californian markets, but everything I've heard about Sacramento revolves around the notion that it's a horrible place. That doesn't preclude the possibility that the people there have formed a strong fanbase for the Kings, but it makes it more difficult, kind of like how I think a good chunk of people would agree that Jacksonville being Jacksonville has been a big problem for the Jaguars as a franchise.




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